Why Do You Need a Social Media Audit?

If you answer yes to any of the following, you likely need a social media audit:

• You’re posting regularly but getting low engagement

• You’ve never analyzed your follower quality or growth patterns

• You’re unsure if your content aligns with your audience’s interests

• You don’t have clear goals or KPIs

• You’re running paid ads but not seeing the results you expected

• You want to refresh or rebrand your social presence

A thorough audit from Calgary SEO Services can help you reset, refocus, and build a better strategy with measurable goals.

What’s Included in Our Social Media Audit?

We review every aspect of your social media presence to deliver a report that is easy to understand and packed with value. Our social media audit includes:

✅ Account Analysis

• Review of profile completeness (bio, URL, contact info, etc.)

• Brand consistency across platforms (logos, banners, tone of voice)

• Platform-specific recommendations

✅ Content Evaluation

• Content quality, type, and performance

• Visual and caption engagement

• Hashtag usage

• Post frequency and timing analysis

• Best-performing content insights

✅ Audience Analysis

• Follower demographics (age, location, interests)

• Audience growth trends

• Follower engagement vs. reach

• Recommendations for building a loyal community

✅ Engagement Review

• Likes, shares, comments, and saves

• Engagement rate benchmarks

• Post interaction trends

• Community engagement practices

✅ Competitor Benchmarking

• Comparison with top competitors in your industry

• Engagement and follower benchmarks

• Content type analysis

• Competitive positioning and gap identification

✅ Paid Advertising Review (If Applicable)

• Performance of current or past ad campaigns

• Audience targeting quality

• Ad creative and copy evaluation

• Suggestions for better ROAS (return on ad spend)

✅ Action Plan & Recommendations

The final deliverable includes a custom action plan with practical steps to improve your strategy, such as:

• Platform recommendations

• Suggested content themes or topics

• Engagement improvement tactics

• Growth strategies (organic + paid)

• Branding and messaging updates

• Monthly content planning ideas

Why Choose Calgary SEO Services?

We are more than just a digital agency — we are your local partner in growth. Calgary SEO Services combines creativity, analytics, and strategic thinking to deliver audits that lead to real-world results.

Here’s why clients choose us:

✅ Calgary-Based Experts: We understand the local business environment and your ideal customers.
✅ Multi-Platform Knowledge: From Meta to LinkedIn and TikTok, we audit across all major platforms.
✅ Transparent Reporting: No jargon — just clear, actionable insights tailored to your goals.
✅ Results-Driven: We focus on metrics that matter: engagement, growth, and ROI.
✅ End-to-End Support: After your audit, we’re ready to help implement the strategy through our full-service social media management and ad services.

Who We Work With

Our Social Media Audit Services are ideal for:

• Small businesses and startups

• Mid-sized companies looking to scale

• Marketing teams seeking performance insights

• Real estate professionals

• Restaurants, cafés, and local services

• E-commerce and online stores

• Nonprofits and community organizations

Service Areas

We proudly serve clients in:

• Calgary

• Airdrie

• Chestermere

• Okotoks

• Cochrane

• Strathmore

• And surrounding areas in Alberta

Let’s Analyze & Optimize Your Social Media Today

Don’t leave your social media success to chance. A professional audit from Calgary SEO Services will give you the clarity and confidence to move forward with purpose.

📞 Contact us today to schedule your social media audit — and take the first step toward smarter, more profitable marketing.